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Case Studies

Case Study: Dragon’s Den Entrepreneurs

Dragon’s Den is a Canadian reality show where business owners have an opportunity to pitch their business plans to potential investors. In exchange for the Dragon’s expertise and business connections, entrepreneurs potentially give up a part of their company to the Dragons in the hopes of taking their business to the next level. Kim Renton […]

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Case Study: Nutra Company Looking For Canadian Foothold

The market for natural health products (NHP’s) in Canada has never been stronger. US marketers looking to tap into that market recognize the enormous potential but also face a number of obstacles both regulatory and from a logistics standpoint. Health Canada oversees the importation of NHP’s and regulates which products can and cannot be sold […]

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Case Study: Consolidated Shipping Saves The Day

A large US Health & Beauty retailer had been in selling into Canada for a number of years with limited success. They had invested in their US Distribution Center and were very happy with their fulfillment capabilities but Canadian customers complained at the high cost of shipping and additional taxes and duties being applied at […]

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Xyngular Corp Expansion into Canada

ARE YOU CONSIDERING EXPANSION INTO CANADA?

Q: Why did Xyngular decide to go after the Canadian market? A: We knew that historically, Canada had been a very successful international market for US-based direct selling companies. In fact, because of Canada’s close proximity to the US and its very similar demographics, our distributor base was rapidly recruiting leaders from Canada and we […]

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Advocare Expanded into Canada

ARE YOU CONSIDERING EXPANSION INTO CANADA?

An Interview with AdvoCare’s EJ Lucien, SR Director of Distribution & Customer Service Q: Why did AdvoCare® decide to go after the Canadian market? A: With a very strong business in the U.S. market, the time was right for AdvoCare to look at international expansion. Based on a combination of factors including market similarities and […]

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